Consumer behaviour and protection
London Economics is undertaking an increasing number of studies analysing consumer issues across a range of different consumer markets for national public sector bodies, the European Commission, the European Parliament and for private sector clients. The studies we undertake range from assessments of consumer switching behaviour through willingness-to-pay valuations and consumer detriment estimations to consumer satisfaction studies.
Common to most of the projects is the notion that consumer behaviour, consumer protection and the functioning of retail markets are closely interlinked: consumer behaviour and consumer protection policies have important effects on the functioning of retail markets and, at the same time, the functioning of retail markets may have important welfare effects for consumers and lead to consumer protection initiatives.
Our team uses a combination of several different methodologies to analyse consumer issues including consumer surveys, mystery shopping exercises, stakeholder consultation, literature reviews and choice modeling. We also work closely with the Behavioural and Experimental Economics team to apply behavioural and experimental economics in the context of consumer behaviour and consumer protection. Underpinning all our work is a strong commitment delivering methodologically robust and independent analysis that meet the needs of our clients.
Mette Damgaard, Senior Economic Consultant
Mette Damgaard is a Senior Economic Consultant at London Economics and specialises in the understanding and assessment of consumer behaviour, retail markets and consumer related issues. Mette heads our Consumer behaviour and protection team and has extensive experience from a wide range of projects for both private and public sector clients in the UK and internationally.
Mette holds an MSc and BSc in Economics from Aarhus University, Denmark, and has also studied as a visiting student at Georgetown University in the USA. Prior to joining London Economics, Mette worked as a research assistant at the Center for Corporate Performance (based at the Aarhus Business School) where she contributed to a number of academic research papers. Mette has also worked as a short term consultant at the World Bank.
Contact details
T: +44 (0) 20 7866 8182
E: mtdamgaard@londecon.co.uk
